Potential locations of thenew coffee shops are being kept in secret, however, as indicates Agnieszka Kozlowska, a Starbucks Brand Manager for East-Central Europe: Poland is a good place for investments. We plan on further development in large cities, both on new markets as well as on those where the brand is already present.
Existing coffee shops are located in carefully selected places. These are not only the buildings located along the passageways generating the most intensive pedestrian traffic or shopping centres as well as office buildings.
Over 1600 Starbuck’s coffee shops are located in 30 countries across Europe, Middle East and Africa. There are 11 in Poland, whereof 6 are in Warsaw. The Polish network is being developed by AmRest Coffee Sp. Z o.o., which was established by Starbucks Coffee International, Inc. as well as AmRest Sp. Z o.o.