An offroad trip was only one of the elements composing the wide-scale promotional campaign for investment areas located in Strefa Aktywności Gospodarczej in Zawiercie.
- The campaign is aimed at both national investors - especially from local businesses - as well as international companies searching for attractive areas for investment in Middle-Eastern Europe. Our lead theme is "Zawiercie. Here the business gains ground." - esplains Wojciech Dziąbek, head of City Promotion & Development Department.
Municipality stresses, that the campaign was meant to attract attention to the investment lots.
- The city has started the procedures connected to the sale of area located in Strefa Aktywności Gospodarczej. The lot is one of the many offered to investors by Town Hall's Biuro Obsługi Inwestora - adds Zawiercie's president Ryszard Mach.
Campaign has brought the expected effect in the form of an increased interest of potential investors in the areas located in SAG.
- During the campaign, that is throughout the entire september, Biuro Obsługi Investora recieved as manyinquiries as in the 8 months preceeding our promotional activities combined - Head Wojciech Dąbek summarizes BOI's work during the campaign and he adds, that now the Office prepares a complex report on the conducted information campaign.